Ron McCormick

Ron’s agency Pursuit of Happiness just issued $203,160 in May and show no signs of slowing down. Continue reading to learn more about Ron’s journey with FFL:

Q: When did you start working with FFL?
A: I started working with FFL in May of 2019.

Q: What were you doing for work prior to getting started with FFL?
A: I was working at a different insurance agency for 4 years and prior to that I was working as a Welder. I did a lot of research on alternative companies and it was clear that FFL is the best in the industry.
Q: What made you want to get involved with a new insurance agency?
A: There were a lot of reasons! Leads were the biggest issue. We received free leads but they were very low quality. My starting compensation was a 50% and I had to work 4 years to get it to a 75%, in comparison to FFL where I was offered a starting comp. of $100%. I also appreciate how all of the FFL training is open and agents will help other agents succeed. In my previous company, if someone was doing well they wouldn’t tell you how because they wanted to stay ahead of you.

Q: Was it easy for you to purchase leads in the beginning?
A: I had to work my way up to it. I didn’t have a lot of money when I was starting and I wasn’t accustomed to purchasing leads. I had to switch my mindset to more of a business perspective so I could understand the importance of investing. Initially, when I was being cheap I would buy like 30 leads per week. I started doubling my lead cost and my production also started doubling. When I had that realization, it wasn’t hard for me to purchase them anymore.
Q: You were running solely off of instant internet leads a few months ago, are you still using that lead strategy?
A: I started running all instant internet leads back in April before I even knew how they worked. I bought a lot of them and that’s when I started averaging 30K a month. You get a lot of “nos” but you’ll always find your “yes” if you just commit to working them. They’re cheaper than mailers and you can get a really good return on your investment. Then I took that money I made and started buying mailers and locking out counties, but instants still make up about 50% of my sales.

Q: What’s your goal for 2021?
A: Personally, I’d like to qualify for the Hall of Fame. In regards to my agency, I’m committed to get us to $500,000, I’d bet my life on that. My goal would be to issue $750,000. I have a few guys that are sales managers and I’d really like to get them to Vice President status.

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